Who we are
ERSO, meaning "wave" in French Provençal, embodies our working approach: fluid, attentive, and precise. Every idea is energy to be captured and shaped until it finds its tangible form.
Founded in 2019 as STORYFOCUS, we evolved into ERSO creative to embrace a broader creative scope. Our approach combines creativity with rigor, fueled by listening and collaborating with our clients. Every decision reflects your needs, your values, your identity.
Industries
Advertising campaigns, social media content, photography and video - Our creative agency works across fashion, outdoor, automotive, and lifestyle sectors.
Location
Based in Marseille, Nice, and Monaco, our network allows us to build teams tailored to each project, efficiently managing every stage of production.
Behind the scenes of our productions
It all starts with listening
Every campaign begins with an in-depth briefing to understand your brand, explore your ideas, and precisely identify your needs. We take time to listen, question, and grasp what makes you unique. It's the foundation of every successful project.
We then define a clear, shared vision: the target audience, the medium, and the deliverables. Every detail of the scenario is built with you, every narrative choice discussed to tell a story that's authentic and coherent. Our role is to translate your vision into images that resonate. In parallel, we orchestrate the logistical preparation: assembling teams, location scouting, selecting equipment, and meticulously planning the project.
The shoot is when your story comes to life. Every shot, every sequence faithfully reflects the scenario we imagined together. This is where intention becomes tangible, where ideas transform into visual experience. We work with fluidity, staying alert to creative opportunities that emerge on set, while keeping focused on the initial objective.
In post-production, we craft the deliverables with the same attention to detail: editing, color grading, and sound design. Everything is designed so the final result honors the original intention and the story stays true to your identity. This phase refines every detail until the outcome achieves the vision we defined together.
Nothing is predetermined with us. Everything is built thoughtfully, through constant dialogue.
Every project is unique because every brand is.
What we stand for
We champion fluid production where technique and creativity are inseparable. Communication is direct and honest, every idea is heard, discussed, and valued.
For us, a good project is born from genuine collaboration. Every production is conceived as a dialogue between artistic intention and visual effectiveness.
Let's work together
We work with local brands, independent creators, and cultural institutions alike, always with the same standard: understand before producing.
Your project starts here. Let's discuss the next step to bring your ideas to life.